Don’t miss these 8 essential crowd funding statistics!
If you’re considering using crowdfunding to raise funds, or if you’re looking to just learn more about it, then these 8 statistics are the ones you should be paying close attention to right now. If you aren’t aware of what they mean, and how you can use them to your advantage, then learning about them now can help you make more educated decisions in the future. And before we get into all the numbers, let’s take a quick look at exactly what crowdfunding is and how it works in general. If you already know what it is, feel free to skip ahead!
When it comes to funding, you don’t have to look far
Crowdfunding has become a popular way to finance all sorts of projects, from independent films to tech startups. But what do the numbers actually say about this method of raising money? Here are eight stats that might make you rethink your approach to crowdfunding
The Four Pillars of A Successful Funding
Crowdfunding is a great way to raise money for your business, but it’s not always easy. Here are eight essential statistics you need to know before you start
3) Yes, there are good films on Kickstarter
We all know that feeling. You’re scrolling through Netflix, looking for something good to watch, and you just can’t find anything. But what if I told you that there are actually good films on Kickstarter? Yep, it’s true.
That’s right, there are successful indie filmmakers out there who have used crowdfunding sites like Kickstarter to help fund their projects.
Check out this list of eight excellent crowdfunding statistics about the successes of movies on Kickstarter:
1) The first ever film funded by crowdfunding was 2004’s The Dark Knight. It raised over $5 million from fan donations online after being turned down by a number of major studios due to the dark tone of the movie.
2) In 2015, 33 percent of all films released in theaters were financed with some kind of crowdfunding campaign in order to get made and distributed.
It Takes Time to Raise Money
You might be surprised to learn that the average amount of time it takes to raise money through crowdfunding is 49 days. That’s almost two months! And, of course, some campaigns take much longer than that.
So if you’re thinking about starting a crowdfunding campaign, don’t expect to see results overnight. It takes time to build momentum and reach your fundraising goals.
It Matters Who You Know – And Where
There’s no denying that it matters who you know when it comes to raising money for your business. But did you know that where those connections are located can be just as important? The chart below, from our friends at Crowdnetic, illustrates the importance of location in crowdfunding success rates:
The chart above, from our friends at Crowdnetic, illustrates the importance of location in crowdfunding success rates. Overall, US-based campaigns have a 44% success rate and all US-based campaigns have a 34% success rate on Kickstarter while the numbers were 38% and 27%, respectively, on Indiegogo. That means that if you’re looking to get funded through a platform like Kickstarter or Indiegogo (and they don’t take international campaigns), then odds are better than even that your campaign will succeed if it’s based in the US.
Mobile Is King
In 2017, over $34 billion was raised through crowdfunding, and that number is only increasing. Of that amount, $25.6 billion was raised globally through online platforms. And of that $25.6 billion, a whopping $15.2 billion was raised via mobile devices.
That means that if you’re not incorporating mobile into your crowdfunding campaign, you’re missing out on a huge opportunity.
But it’s not just about raising more money. Mobile-optimized campaigns also see higher success rates: 60% of all successful campaigns were optimized for mobile devices.
So what does that mean for you? If you’re not already doing so, start making your campaign mobile-friendly.
Social Media Fuels the Fire
Crowdfunding has become a popular way to finance all sorts of projects, from movies and music albums to small businesses and startup companies. In fact, more than $34 billion was raised through crowdfunding platforms in 2015 alone.
There Are No Aha Moments. Ever
Crowdfunding is a popular way to raise money for a new business, product, or cause. But before you jump into the fray, it’s important to know a few key statistics. Here are eight essential crowdfunding stats that every entrepreneur should know
