If you’re hiring new employees, don’t just throw any old job description together; make sure it meets your needs and will attract the candidates you want. A good job description will include all the relevant details of the position, but if you don’t know how to write one, that’s okay! This article explains how to write a job description step by step, with a downloadable template at the ends so you can get started right away. You may find that it makes the hiring process go much more smoothly than ever before!
Define your position
We are looking for an ambitious new intern to help manage our social media accounts. You will be in charge of managing our Facebook, Twitter, and Instagram accounts. This is not an administrative position; you must be motivated, friendly, passionate about social media marketing, and know how to run specific types of ads.
Determine what makes you unique
Do you have lots of experience? Are you good at coming up with new ideas? Are you knowledgeable about your industry and the latest trends? Whatever makes you unique, should be reflected in your job description. Spend some time thinking about what makes you stand out from other candidates.
Identify the skills required for success
Marketing qualified leads are your best source of sales, but it’s not as easy as just blasting a bunch of ads out there. Making an MQL has a process and mindset. There is no magic bullet or even one perfect solution that will work for everyone. A lot of this is going to be based on what you’re trying to sell and who you’re selling it to. However, here are four things that have been shown time and time again in studies (specifically those conducted by marketing guru Seth Godin) that can help people create more high-quality.
Determine where you want to take this job in the future
When GORP started selling their cereal, they were working in an office at a gymnasium. After realizing that the most common complaint on Yelp was that people wanted more gluten-free options for breakfast, they soon became the first major cereal company to offer a gluten-free option. The market was too small and infrequent for the food industry at large to focus on, but it represented a huge opportunity for GORP.